Privacy Policy

Privacy Policy
Last updated: 13/03/2025
This privacy policy is for this website, https://www.amarahealthcare.com/, and is served by AMARA GLOBAL HEALTHCARE L.L.C. (hereinafter referred to as “AMARA”). It governs the privacy of its users who choose to use it. The policy sets out the different areas where user privacy is concerned and outlines the obligations and requirements of the users, the website, and website owners. Furthermore, the way this website processes, stores, and protects user data and information will also be detailed within this 1 policy.
Information We Collect
When you use our out-of-hours service for appointments with our team, we may collect personal information such as:
- Your full name
- Your date of birth
- Your contact details (email address, telephone number, and postal address)
- The type of appointment you are requesting
- The reason for asking for an appointment
When registering for your appointment at AMARA, we will collect registration information such as:
- Your full name
- Your date of birth
- Your contact details (email address, telephone number, and postal address) and emergency/Next of Kin contact details
- Religion
- Sexual orientation
- Marital status
- Occupation
- Ethnicity
- Medical history
We process this information under our direct contract with you, the patient, to provide healthcare services and also in accordance with Schedule 1 Part 1 of the Data Protection Act 2018 as it applies to the processing of Special Category Data.
We may also collect information from third parties such as family members, legal guardians, insurance companies, or other people you have authorised to provide your personal information to us, and we do this under Legitimate Interest if there is no implied contract in place with you as a patient.
Medical records are stored in compliance with standards set by the General Medical Council.
Why We Collect and Use Your Personal Information:
- To provide you with healthcare services.
- For communicating with you about our products and services.
- For quality assurance purposes.
- To make disclosures as required by regulatory bodies such as the GMC and CQC.
- Where you request or have consented to insurance companies who are paying for your service.
- Where you request it, to provide it to your GP, laboratory services, or other healthcare practitioners to whom we refer you.
- To process your payment for products and services.
- On a de-identified basis for analysis, research, and marketing.
Data Sharing
In order to fulfil our obligations to provide healthcare services, we will share your data as follows:
- Within our team to ensure we deliver the best possible care, which includes doctors, nurses, and administrative staff.
- With any third-party specialist with whom we may believe it is appropriate to refer you to (we will only do this after consulting with you).
- With third-party diagnostic providers, for example, blood laboratories or imaging companies.
- In anonymised form with our out-of-house dictation typing service.
- With our out-of-hours call answering service.
- With our team of on-call doctors who we use to provide our 24/7 on-call service.
- With our IT service provider who hosts and provides our IT and email systems.
We only disclose your information to a third party when we need to do so to provide a service that you have requested unless we are required to do so by law. We do not accept any responsibility or liability for third-party service providers.
Payments are processed by our team in the practice, and we do not store any credit or debit card information.
We encrypt data transmitted to and from the website. However, secure transmission of information via the internet cannot be fully guaranteed due to potential events beyond our control, and you acknowledge transmission is at your own risk.
Subject to the above provisions, you agree to the transfer, storing, or processing of your personal data.
Access to Information:
You have the right to access information held about you. Further information can be found here: https://ico.org.uk/for-organisations/guide-to-the-general-data-protection-regulation-gdpr/individual-rights/right-of-access/. Excessive requests for personal information are subject to a processing fee. Our Data Protection Officer can be contacted at concierge@iofpm.com.
Our Data Protection Officer can be contacted at concierge@iofpm.com.
The Website
This website and its owners take a proactive approach to user privacy and ensure the necessary steps are taken to protect the privacy of its users throughout their visiting experience. This website complies with all UK national laws and requirements for user privacy.
Cookie Policy
This website uses cookies to better the user's experience while visiting the website. Where applicable, this website uses a cookie control system allowing the user on their first visit to the website to allow or disallow the use of cookies on their computer/device. This complies with recent legislation requirements for websites to obtain explicit consent from users before leaving behind or reading files such as cookies on a user’s computer/device.
(Cookie information is as previously stated.)
Contact & Communication
Users contacting this website and/or its owners do so at their own discretion and provide any such personal details requested at their own risk. Your personal information is kept private and stored securely until a time it is no longer required or has no use, as detailed in the Data Protection Act 1998. Every effort has been made to ensure a safe and secure form to email submission process but advise users using such form to email processes that they do so at their own risk.
(Email newsletter, external links, social media platform, and shortened link information remains as previously stated.)